James T. Syrek / Learning experience designer

Learning, brought
to life.

I turn complex ideas into clear learning experiences through curriculum, instructional film, and interactive design.

AI enablement at Aetna / CVS Health.
Online curriculum leadership at Nashville Film Institute.

10 yearsCollege teaching & curriculum, including NFI

6 yearsHands-on secondary media curriculum

MFA + BAFilm / History & Secondary Education

Expertise & platforms

Learning design & production

Online curriculum · Adult learning · Instructional multimedia · Assessment and rubrics · Accessible learning design · AI enablement

Platforms & design practices

  • Canvas
  • Brightspace
  • Google Classroom
  • Figma
  • Canva
  • Adobe Creative Cloud
  • Claude
  • Microsoft Copilot
  • Writer
  • Runway
  • Sora
  • Adobe Firefly
  • WCAG accessibility practices

Watch my five-minute instructional reel

A selection of my Production and Visual Design work: narration, film examples, and prompts that connect concepts to learners’ own projects.

Open the reel on LinkedIn ↗

Five-minute reel with captions on LinkedIn. You can also watch the two lesson excerpts directly below.

01 / Instructional media · NFI

Two lessons I designed,
produced, and narrated.

These chapters show how I teach filmmaking through voice-over, visual examples, and guided activities. My role covers curriculum, scripting, narration, graphics, and editing.

01 · Production Design

Turning a script into a visual world

An introduction to production design, using visual references, color palettes, and a script example to connect story with design choices.

PRODUCTION DESIGN · CHAPTER 1 · 3-MINUTE PREVIEW

My role: Curriculum and lesson development, script, voice-over, graphics, editing, and production.

What this sample shows

I bring together explanation, visual references, and a practical script example. The chapter connects production-design concepts to choices a learner can make for a film project.

02 · Visual Design

Teaching movement and visual rhythm

A lesson on movement within the frame, camera movement, and rhythm, supported by film examples and a midpoint exercise.

VISUAL DESIGN · CHAPTER 5 · 3-MINUTE PREVIEW

My role: Curriculum and lesson development, script, voice-over, graphics, editing, and production.

What this sample shows

The chapter pairs narration with examples of movement and editing. Learning objectives and an exercise prompt give the examples a clear instructional purpose.

Narration and instructional production: James T. Syrek. Created for Nashville Film Institute. Film excerpts and other source materials appear as teaching references and remain the work of their respective creators.

02 / Course design · NFI

From analyzing a message
to producing one.

An online filmmaking course built around a practical deliverable: a 15–60 second commercial or public service announcement. Each assignment prepares learners for the next production decision.

LearnersOnline filmmaking students

My roleCurriculum specialist and online program chair

Learning goalPlan, revise, and produce a persuasive short video

The learning challenge

Knowing what makes an effective commercial is only the starting point. Learners also need to turn an idea into a pitch, plan the images and sound, respond to feedback, and finish a usable piece.

My design approach

I connect analysis to production through a sequence of usable project materials. Students develop a pitch and treatment, then a script and storyboard, before revising and producing the final video.

  1. 1. AnalyzeExamine how commercials and PSAs persuade an audience.
  2. 2. PlanDevelop a client pitch and treatment.
  3. 3. VisualizeWrite a script and build a storyboard.
  4. 4. ReviseUse client feedback to refine the materials.
  5. 5. ProduceShoot and edit a 15–60 second piece.
Inside one lesson: script, storyboard, and feedback

Chapter 4 · Creating a script and storyboard

Practice that feeds the final project

Students turn their pitch into a script and storyboard for their own commercial or PSA. They share those materials with the client before filming, giving the next chapter a concrete revision task.

“Draft a script and storyboard for your commercial or PSA. Once completed, share with the client for feedback and revisions.”

Chapter 4 exercise, original course document

Assessment connection

Check the concept. Apply the skill.

The course quiz checks knowledge of treatments, script format, pitching, and pre-production. The project asks students to put that knowledge into practice through planning documents and a finished video.

“Create a commercial or PSA designed to advertise a product, service, or idea.”

Final project, original course document

Delivery requirements include a 15–60 second runtime, video and sound, a title graphic, and brief credits.

Assignments build on each other

The pitch becomes a script and storyboard. Those materials guide the shoot and edit.

Feedback has a clear purpose

Client review happens before production, while ideas and plans can still be revised.

The assessment is a real task

Learners produce a short piece with defined delivery requirements, supported by a course quiz.

Based on the original NFI Content Creation course outline, chapter exercises, quiz, and final-project brief. Assignment excerpts are reproduced as text for this portfolio.

03 / Canvas course design · NFI · IDL1026

One week. One scene.
A clear path to a first film.

Inside my Screenwriting 1 course: a structured week for remote adult beginners, with a daily plan, guided practice, a worked example, and an aligned assessment.

PlatformCanvas LMS

My roleCurriculum Specialist & Online Program Chair

DeliverableAn original one-page, non-dialogue screenplay

NFI / ONLINE LEARNINGWEEK 02 · SCREENWRITING 1

You can start with one small moment.

“No screenwriting experience is expected. You will develop one original scene a little at a time.”

  1. Day 1Begin an idea
  2. Day 2Clarify the goal & obstacle
  3. Day 3Format the scene
  4. Day 4Revise the action
  5. Day 5Submit the draft

Portfolio view of the published Week 2 learning sequence.

Make the next step clear

A small warm-up, daily pacing guide, and plain-language instructions help beginners start and keep moving.

Model the thinking

A rough idea becomes a filmable scene, with annotations explaining each revision and prompts learners apply to their own work.

Assess what was practiced

Five criteria connect the week's work to a 10-point rubric, with explicit expectations and opportunities to revise.

Explore the course excerpts

Selected instructional excerpts from the published IDL1026 Week 2 course, adapted for this portfolio. Student work and records are not included.

The experience behind the work

Enterprise AI enablement.
Online program leadership.

I help people put new tools and ideas into practice. My work combines AI education for marketing teams with online curriculum and instructional media for filmmaking students.

Primary role · Aetna / CVS Health

AI Enablement Manager, Marketing

I support AI adoption and education for marketing teams, translating emerging tools into practical learning and workshop experiences.

Concurrent contract role · NFI

Curriculum Specialist & Chair of the Online Program

I develop online curriculum and instructional media for Nashville Film Institute. The instructional samples featured here come from this contract work.

Teaching experience

College instruction & hands-on media learning

Ten years of college-level teaching and curriculum development, including NFI. I designed and taught undergraduate courses, developed assessments and multimedia instruction, and guided students through project-based learning in classroom and online settings.

Six years designing hands-on media curriculum for secondary students. At New Trier, I taught video production, broadcasting, podcasting, and digital storytelling, helping students develop creative projects from concept through production.

Education

Teaching and filmmaking

BA in History and Secondary Education.
MFA in Film.

More about my NFI work

Online curriculum

I organize learning in Canvas so students can move from a lesson to practice and assessment. I also develop AI filmmaking courses, connecting emerging tools to practical creative work.

Instructional production

For Production Design and Visual Design, I developed the instruction, wrote and recorded the narration, and produced and edited the videos. I combine my own teaching with graphics and selected film examples.